WORLDWIDE STREET-WEAR ROOTS
Stüssy, the first street-wear brand ever, was founded in 1980 by Shawn Stüssy, a Californian surfer who used his ingenuity in designing and selling surfboards and t-shirts on the sand of Laguna Beach to make ends meet. It didn't take long for the raw and irreverent aesthetics of his graphics to be noticed, and in the early 80s Shawn landed in NYC on the strength of his fresh and innovative style. Since then Stüssy has spread like wildfire across the globe, quickly becoming one of the most appreciated interpreters of street style. Shawn's unique writing style can still be traced in most of his brand's graphics and collections, as it stands out on a wide range of products: short-sleeved t-shirts, sweatshirts, men's shirts, caps, summery tank tops, jackets and accessories. Always and forever, from the street for the street.