In 2009 Jeff Kearl saw the opportunity to bring an underrated category back to the center stage, focusing on the creation of a peerless range of products: founded in San Clemente, right in the middle of California, Stance Socks was born willing to change the way socks are conceived in streetwear. The Stance's team was so passionate that succeeding was an unavoidable consequence: the insane attention to detail and a surprising ability of combining elements from opposite cultures did the rest, rising to the top of colored socks.This young brand could boast a massive list of endorsers including Rihanna, Ronnie Fieg and Jaden Smith, but especially a athletes like James Harden, Steph Curry and Allen Iverson. Sport is Stance's natural habitat, featuring an exclusive sponsorship deal with NBA that leads to sport socks for all the 30 teams in the league: limited editions, socks dedicated to old glories and and NBA socks displaying the stars of today, while every night players could personally test the softness of Stance's elastic cotton. Holidays are special occasions for this enterprising American: celebrating Christmas with a gift box full of Stance socks or wearing a pair of Halloween socks are exactly what you've been craving for for ages. Heaps of films, artists and singers are regularly featured on selected packs, highlighting specific prints and detailed packaging. The Stance Star Wars line follows the original saga showcasing graphics of Darth Vader, Yoda and all the the other characters, while Stance Tupac, Michael Jackson and Notorious are three popular examples of how Stance gets on well with hip hop. A fresh, amusing approach to the contemporary street culture, transforming underestimated details like socks into something far more remarkable: creativity, performance and design are the three keywords Stance used to rewrite the history - discover Stance on Graffitishop!

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