LE COQ SPORTIF
TRUE SPORT HERITAGE
Le Coq Sportif is a French sportswear brand founded by Emile Camuset in 1882, Romilly-sur-Seine, near Troyes, the capital of knitwear in France. His goal, since day one, was to provide high quality products for sports teams and individual athletes of different sports, historically football, ruguby, athletics and cycling, then developing product lines and sponsorships for almost all sports. The five victories of Bernard Hinault in the Tour de France, the consecration of Yannick Noah at Roland Garros in 1983, Diego Maradona's Argentina in the World Cup of 1986, which followed the Italian success in 1982 are just some of the great moments that marked the great history of the brand in sports. But Le Coq Sportif is also lifestyle and a street culture icon, as you can see in those vintage pictures and album covers featuring b-boys and rap artists wearing Le Coq Sportif sneakers and apparel in the 80s and the 90s. The quality that distinguishes Le Coq Sportif it's easy to find in both high-performance technical garments designed for athletic performance, and through the lifestyle collection of apparel and footwear, inspired by classic styles and original items often reissued as they were made at the time. The footwear collection in particular now boasts a cool heritage line featuring iconic silhouettes such as the R1000 or R800, finally reintroduced in OG versions for true sneakerheads.